360 Global Digital Strategy
Our journey with House of Lustau, an esteemed producer of Sherry Wines and Brandy de Jerez, reflects our commitment to reshaping the digital landscape for premium brands.
With a legacy of crafting exceptional wines, Lustau sought to expand its digital presence and connect with a new generation of consumers while staying true to its heritage. As their digital marketing agency, we designed a strategy to enhance their online influence and enrich the brand experience for audiences in Spain, the USA, and beyond.
By blending tradition with modern digital storytelling, Lustau’s online transformation has brought the world of Sherry Wines to a wider audience, ensuring its legacy continues to thrive in the digital age.
High-end photography played a crucial role in redefining Lustau’s digital identity. Careful planning, moodboards, and shot lists ensured every image reflected the brand’s essence. Working alongside skilled food and drink stylists and expert beverage photographers, our team curated visuals that highlighted Lustau’s craftsmanship, terroir, and unique sherry production methods.
These striking images not only showcased the brand’s diverse portfolio but also told a visual story that deepened audience engagement.
Through engaging and visually dynamic short-form video content, we introduced audiences to the world of Lustau Sherry Wines. Each Reel captured the essence of the brand—its history, artistry, and unique flavors—offering viewers a captivating experience in just a few seconds. These videos expanded Lustau’s digital footprint, driving brand awareness and consumer connection across multiple platforms.