A London Dry Gin that spans the centuries and allows us the liberty to describe Fifty Pounds Gin as historic in essence, modern in spirit.
A high-quality small-batch London distilled gin – “historic in essence, modern in spirit”, Fifty Pounds Gin had no digital presence. Our team was tasked with designing a digital strategy for the brand including a new website and social media content plan, specifically targeted at the UK market and using a consumer-centric approach.
We designed and built an elegant website to reflect the brand narrative whilst publishing SEO centric articles that have resulted in an increase of 200% in inquiries to the website www.fiftypoundsgin.london from retailers wishing to distribute the gin both in the UK and globally.
Our team manage the amplification of the Fifty Pounds Gin through high quality photography and story telling. The brand is consistently featured in the feeds of both micro and macro influencers and has attracted a highly engaged community of more than 30,000 followers in only 15 months.
“Chelsea and her team of collaborators have been instrumental in the growth of our business internationally. Their cultivation of brand advocates and content development, in particular, have helped us to reach our target audience and increase sales and leads in both new and existing markets. Always creative and proactive, they’ve achieved a sophisticated look and feel for our brand that’s managed to also maintain our cheeky personality.”
Fran Requejo – Managing Director Fifty Pounds Gin
We respond to what the community likes best and give them more of it.